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Internet Marketing Syllabus & Content Delhi, SEO Training Institute Dehra dun

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Contact Location of Center

Delhi - WA-84A, IInd Floor, Opp Baba Balak Nath Mandir, 84, New Patpar Ganj Rd, Block Wa, Shakarpur, New Delhi, Delhi 110092, near Laxmi Nagar Metro Station,
Ph : - +91-9871430039
Ghaziabad - 2B/891, Vasundhara, near Vaishali metro station,
Ph : - +91-9871430039
Dehra Dun - 154, Dobhalwala, Dehra Dun,
Ph : - +91-9871430039

Internet Marketing Course Content

  • What is Search Engine Optimization
  • How SEO works for websites
  • Differences in the ranking criteria of major search engines.
  • Types of Search Engine Optimization

On Page Optimization
Off Page Optimization

  • SEO On Page Optimization Tools
    • Competitors Analysis
    • Key word Research
    • Key word Placement
    • Title Creation
    • Meta Tag Creation
    • Meta Description Creation
    • Content Optimization
    • Keyword Density
    • URL Structure Analysis
    • Content Creation
    • Use of Robots.txt
  • SEO Off Page Optimization Tools
    • Search Engine Submission
    • Directory Submission
    • Article Submission
    • Press Release Submission
    • Forums Posting
    • Link Building
      • One - Way
      • Two - Way / Reciprocal/ Link Exchange
      • Three – Way
  • Blogs  (Creation, Submission, Commenting)
  • Postings Free Classifieds
  • Google Mapping / Listings
  • Social Book Marking
  • RSS Feeds
  • Video Optimization
  • Link Building
  • SEO Tools
    • Google Keyword Tool
    • Word Tracker
    • Keyword Spy
    • Keywords Position Checker
    • Keyword Density Checker
    • Google Analytics
    • Stats Counter

Search Engines & Directories

  • The key differences between a search engine and a directory
  • Explaining search engines and how they work
  • The latest information on the top
  • Search engines - Google, Yahoo Search, MSN
  • Directories - Yahoo, Open Directory

How Web Site Design can Impact Search Engine Rankings

  • Frames, Flash, JavaScript
  • Dynamic content
  • Graphics
  • Links

Keywords

  • Choosing the right keywords for SEO
  • Getting the right combinations
  • Where to place keywords within your web site
  • Meta tags, alt tags, titles, headings

Other SEO Techniques

  • Doorway pages, gateway pages
  • Micro sites
  • Domain names
  • Cloaking

Search Engine Submissions

  • What you need to do before submitting
  • Submission services
  • Submission logs and analysis
  • How to avoid spamming the search engines