Our Search Engine Optimization (SEO) training course provides a detailed and practical insight into how to maximize the position and ranking of your web site with the most important India and global search engines and directories, helping to drive more targeted visitors to your web site.
Who should attend?
Anyone involved in the design or performance of a web site including sales and marketing professionals, online marketers, consultants as well as non-specialists.
How will you benefit from our SEO course?
Search engines beat all other media in driving visitors to web sites (77% of Internet users employ search engines to find websites). Furthermore, 78% of users will abandon their query if the first three pages of listings do not yield an answer to their question. So it is imperative you do something to get your site high in the search engine rankings to get noticed - hence the need for search engine optimization.
This SEO training course will help you learn the key differences between the many search engines and directories, how to tweak the design of your web site to maximize search engine rankings, the critical importance of keywords and how to get the most out of the submission process.
Most importantly, it will help you learn how to ensure your website is found prominently within the search engine results pages (SERPs) of all the major India and global search engines, to maximize the marketing return on your web site investment.
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